Pretend you're a Tigers fan, and all you want is a rotating lamp. So you enter "rotating lamp" into the search box at MLB.com. This is what comes up:
A single tear rolls down your cheek. That could have been the greatest rotating lamp ever made, and MLB.com is tormenting you with its parallel universe. For shame, MLB.com. For shame.
Also, for this scenario, you have to pretend that there exists a person who a) knows what a rotating lamp is, and b) actually wants one.